Decision-making power in the hands of platform stakeholders
To build a platform that reflects the needs of it’s users, we made sure the right people had the right level of input, at the right time.
This ranged from audience research to inform new features, demand mapping to initiate new sites, co-design sessions with end users and testing throughout development to ensure usability.
Open and collaborative
Whilst the community were involved in defining the requirements, we made sure the service was desirable by working with industry experts in design and build, ranging from Seymour Powell on industrial design to Jay Covers on illustration.
This open and collaborative approach meant that our design decisions were rooted in reality, connected with people and deliver on the mission of making borrowing better than buying.
Decision-making power in the hands of platform stakeholders
To build a platform that reflects the needs of it’s users, we made sure the right people had the right level of input, at the right time.
This ranged from audience research to inform new features, demand mapping to initiate new sites, co-design sessions with end users and testing throughout development to ensure usability.
Open and collaborative
Whilst the community were involved in defining the requirements, we made sure the service was desirable by working with industry experts in design and build, ranging from Seymour Powell on industrial design to Jay Covers on illustration.
This open and collaborative approach meant that our design decisions were rooted in reality, connected with people and deliver on the mission of making borrowing better than buying.