Design from concept to prototype.
User Research / User Experience / User Interface
Concept / User Experience / Innovation
My Role: Project Lead
Working with Six:Thirty and Takram, I developed a proof-of-concept video streaming platform; opening up niche sports markets for a global electronics brand. I led the design of the project from research, to UX/UI and interactive prototyping with features based on the client’s unique technology.
The service was tailored to followers of equestrianism, and understanding this audience was the starting point of the process.